touché! is the most awarded
media agency in the country
over the past 5 years.
the agency

Fueled by Data.
Driven by Creativity.

Data modeling, research and insights

Recherche Insight Modelisation  Touche14411

We study, measure and analyze data in order to know the different habits of consumers. We then look for the best insights to align our strategy in order to better reach your target. We can create powerful emotional connections with your consumers and maximize business results.

  • Transforming raw data into tangible information
  • Analysis and discovery of audience insights
  • Research and point of view
  • Mix Media Attribution modelling and econometrics
  • Expertise of analytical tools such as Vividata, Nielsen, BBM, Pathmatics, comScore, Google Analytics, emarketer, etc.

Multichannel strategy and planning

Strategie Planification Multicanal Touche14133

Strategy is at the heart of every project, fueled by data, amplified by our platform specialists and optimized by OMG buying power. Our dedicated team of strategists aim to better understand the business challenges of our clients, simplify an increasingly complex world and offer solutions that maximize business results.

  • Unique point of contact for our clients
  • Using data to build an innovative, creative and effective strategies
  • Selection of the most relevant channels and contexts to convey the messages and achieve the desired results
  • Development of media plans tailored to the specific needs of our clients and their industries

Media buying and negotiation

170302 Motus Touche13491

Responsible for bringing campaigns to life on all media platforms & devices, our team of specialists use Omnicom's buying power and state-of-the-art tools to maximize our client’s business outcomes. They negotiate, buy and optimize our clients' investments in digital media, search engines (SEM / SEO), social media, programmatic, display, out of home, print, audio and video. The expertise of our specialists and their in-depth knowledge of the platforms provide our clients superior returns.

  • In-depth knowledge of the various media platforms
  • Team of specialists (social media, search engine marketing, performance & e-commerce, video & audio)
  • Buying and negotiation, supported by the OMG buying power
  • Selection of media partners, tactics and content
  • Campaign implementation, management and optimization
  • Rigorous management of media investments

Media creativity and innovation

Creativite Media Innovation Touche14737

The whole organization is driven by creativity. We are proactive and bold, paving the way, creating new media and facing change through a desire to go further, reinvent ourselves again and again for the greater benefit of our clients and to make their brands stand out.

  • Organization of a week of creativity
  • Light Committee to encourage creativity
  • Workshops & trainings on innovations

Reporting, analysis and optimization

Mesure Analyse Optimisation Touche15030

The Marketing Science group sheds light on our clients' strategies and consumer insights. They analyze, automate and visualize campaign results on our real-time dashboards based on our client’s performance indicators. They are responsible for identifying audiences that are most relevant through our data management platform.

  • Manage analysis tools such as our data management platform (DMP) to segment audiences
  • Presentation of campaign results and visualization of dashboards in real time
  • Transform a large quantity of metrics into actionable optimization opportunities
  • Frequency optimization and reduction of duplication and potential waste 
  • Tagging strategy to establish the measurement plan

Thought Leadership

Leadership Eclaire Touche14344

Our teams are constantly on the look-out for new products and new technologies relevant for our clients. We anticipate the unexpected. We guide and accompany our clients in an increasingly complex world to recommend the most appropriate solutions that will meet their needs.

  • Points of view on innovations
  • Training sessions and support
  • Consultation on ad & marketing technology platforms
results

The numbers
talk for themselves.

the community

Far more
than colleagues.

a quick Ukulele lesson
the annual sugar shack team activity
during lunch, if it’s sunny outside, we play a game of petanque
introduction of the recognition wall
office triplets
our new mural by Jason Wasserman
Comforting moment after a big day

our family is expanding and we currently have a few positions to fill

join the team